© 1994-2008 Fred Fröhlich
••• REA, Page 01
Ultra Short Movie, 1999
RE ANIMATION
Film stills from television magazines were scanned, cut apart on computer, newly reassembled and animated. The trailer, transferred onto 35mm Film, was shown for a period of one month in a multiplex cinema as part of the regular programme between the commercials and the trailers.
© 1994-2008 Fred Fröhlich
••• REA, Page 02
»Between commercials and trailers is an unusual 45 second clip to be seen: In a strangely bumpy film sequence a mystery story develops.
It begins in the operating room, switches over into american highway romantics morphing into a crime backdrop. Finally everything will come to an end in a chaos of exploding trucks. An intoxicating linkage of effects: Action-based cliches, zooms and fast cuts. In the credits everything reveals itself as a remix. Film stills from TV magazines were digitized via scanner and awoken to new life through animation software. The visual appetizers for the nightly TV experience are being transformed into a meta-trailer for the imaginary action film.
Fred Fröhlich's RE ANIMATION is an amplified reflection of a culture hungry for arousal, in which the glossy packaging assumes a life of it's own and promises experiences that the announced product is unable to fulfill.«
Joachim Penzel, Re animation.
A Self-stimulation without End,
in: Extended Happy Future
Halle, Germany 1999
© 1994-2008 Fred Fröhlich
••• REA, Page 03
Stills from the 35 mm film